The client is an international exhibition's centre "Litexpo". This particular exhibition will take place in Vilnius in Autumn, 2016. The exhibition combines two separate themes & targets: BaltShop.BaltHotel.BaltGastro is dedicated to HoReCa sector and Baf, food and beverage exhibition, is a Food Culture Festival for everybody and those who creators in the kitchen.
The auditory of the exhibition differs from culinary lovers to the HoReCa professionals.
Our task was to find a visual language suitable for both themes and audience. Also, as the exhibition will take place in Autumn, the client wanted it to be bright and 'tasty', as a reminder for summer days.
The solution is simple and laconiс - the visuals are drawing the association line between the shapes of fruits and vegetables and tools used in catering service.
Client: Litexpo
Agency: EZCO
Designer: Santas Mankevicius and Kateryna Tkachenko